The Paint Collection
With over 40 years heritage – the Fired Earth Paint Collection is made in the UK and offers every colour you’ll ever need – from elegant neutrals to bold accents, charming pastels and heritage shades. It’s a joy to work with, performs superbly, plus, there's free delivery on all paint orders. order your Fired Earth paint chart to find your perfect shade.
We're also thrilled to share that Shoreline won the Paint Collection category at the Livingetc Style Awards 2026. It's a lovely one for us, because Shoreline came together quite naturally: twelve shades, each drawn from a moment along Britain's coastline.
The judges picked it out for its restraint. Twelve colours might sound modest, but that was rather the point, and it means each shade was chosen with real care.
Pair two or three together and you get something that feels settled rather than staged. It's proof, we think, that good colour doesn't need to shout to make a room feel like home.
Please note slight variations between batches can occur despite rigorous quality controls, so for the best finish we recommend repainting the entire area when touching up with new paint, as an exact match to a previous batch can never be fully guaranteed.











